Growth Marketing Manager, AI Systems (Equestrian)
Schneider Saddlery
Full-time
Remote
$110 - $140 USD yearly
You build AI systems. You run growth engines. And you have a horse in your life. Most companies don't care about that last part. We require it.
The Opportunity: Build the AI-Powered Growth Engine for Equestrian E-Commerce
Schneiders Saddlery (75-year heritage brand, $12B equestrian market) is hiring a Growth Manager who's a genuine AI BUILDER -- not a prompt tourist -- who also happens to understand horses.
We're not looking for someone who "uses ChatGPT daily." We want someone who:
Because the best AI system in the world can't tell you why a 200g fill blanket matters in November but a 100g is better for a clipped horse in a heated barn. Because knowing our community means knowing what to BUILD, not just how to build it.
You're an active or former rider, a horse owner, or a deep enthusiast. Any discipline. The point is: you understand the customer because you ARE the customer.
What You'll Build (AI-Powered Full-Stack Growth):
1. Paid Acquisition Intelligence
Must-Have:
Resume + cover letter + AI portfolio demonstrating:
Location: Chagrin Falls, OH (remote/hybrid available)
Schneiders Saddlery | www.sstack.com Automate Everything. Develop Everyone. We Define Who We Become.
The Opportunity: Build the AI-Powered Growth Engine for Equestrian E-Commerce
Schneiders Saddlery (75-year heritage brand, $12B equestrian market) is hiring a Growth Manager who's a genuine AI BUILDER -- not a prompt tourist -- who also happens to understand horses.
We're not looking for someone who "uses ChatGPT daily." We want someone who:
- Has BUILT production AI systems, automations, or custom applications
- Deploys agentic AI for real business outcomes (monitoring, segmentation, optimization)
- Practices "vibe coding" daily -- using Claude/ChatGPT to build things, not just ask questions
- Creates Zapier/Make/n8n workflows with AI integration that actually run in production
- Has built custom dashboards, data pipelines, or prototyped with AI-assisted code
- Views AI as infrastructure, not a toy
Because the best AI system in the world can't tell you why a 200g fill blanket matters in November but a 100g is better for a clipped horse in a heated barn. Because knowing our community means knowing what to BUILD, not just how to build it.
You're an active or former rider, a horse owner, or a deep enthusiast. Any discipline. The point is: you understand the customer because you ARE the customer.
What You'll Build (AI-Powered Full-Stack Growth):
1. Paid Acquisition Intelligence
- AI-assisted creative generation and rapid testing (50+ variants/month)
- Automated bid optimization and budget allocation systems
- Agentic competitor monitoring (pricing, promotions, new products)
- Dynamic audience segmentation based on behavioral signals
- Rapid landing page prototyping via AI-assisted code (hours, not weeks)
- Systematic A/B testing (2-4 tests always running)
- AI-powered personalization and product recommendations
- Automated UX analysis from session recordings and heatmaps
- Custom dashboards and automated reporting pipelines
- SQL queries for cohort analysis and LTV prediction
- Multi-touch attribution models
- AI-assisted anomaly detection and alerting
- Agentic systems for monitoring, segmentation, and optimization
- Workflows that eliminate 20-30 manual hours/month
- Integration layer connecting Shopify, Klaviyo, GA4, ad platforms
- Prompt libraries and AI templates for scaling content output
- Content that speaks authentically to riders (because you are one)
- Seasonal campaigns timed to actual equestrian buying patterns
- Influencer partnerships with real riders, not generic influencers
- Product page optimization based on how horse people actually shop
Must-Have:
- Active/former equestrian (rider, horse owner, or deep enthusiast)
- 5-7 years growth marketing / DTC e-commerce
- Portfolio of AI systems/tools you've BUILT (production, not experiments)
- Shopify platform (hands-on implementation)
- GA4 + SQL (analytics fluency)
- Automation platforms (Zapier, Make, n8n, or similar) with AI integration
- "Vibe coding" as daily practice
- Python basics for analytics/automation
- Experience with LangChain, CrewAI, AutoGen, or agent frameworks
- API integrations and webhook architectures
- Deployed agentic AI in production environments
- Built custom apps or tools from scratch using AI assistance
- Systematize Everything: Automate standard work. Build systems that run without you. If you're doing it twice, build it once.
- Actions Unlock Answers: Move before you're ready. Ship imperfect. Learn from production, not from planning.
- We Own the Outcome (no excuses, your metrics are yours)
- We're In It With You (community-first, empathy-driven)
- We Keep Growing (learners, always)
- We're Built to Last (generations, not quarters)
- $132K-182K total comp ($110K-140K base + 20-30% bonus)
- AI tool budget + autonomy to implement anything
- Six-figure ad budget with decision authority
- Direct collaboration with tech team on custom development
- A role where BOTH your AI skills AND your horse life matter
- Clear path: Manager -> Director -> VP
- Family-owned = fast decisions, real autonomy, no approval committees
- 10K-20K new customers (30-50% YoY growth)
- $2M-4M incremental revenue
- 50-100 basis point CVR improvement
- Marketing output scales via AI (not headcount)
- 20-30 hours/month manual work eliminated via systems you build
- 2-3 new channels launched profitably
Resume + cover letter + AI portfolio demonstrating:
- AI systems/tools/automations you've BUILT (with architecture details)
- Your equestrian background and how it informs your marketing thinking
- Growth marketing wins with real numbers
- Examples of "vibe coding" or technical builds
Location: Chagrin Falls, OH (remote/hybrid available)
Schneiders Saddlery | www.sstack.com Automate Everything. Develop Everyone. We Define Who We Become.