Marketing Manager - CRM, eComm & Performance

ABOUT BANDIT

Bandit Running is a pioneering technical performance brand committed to creating innovative, high-quality apparel and gear for goal-driven runners. Our mission to “Evolve Running” guides everything we do, always putting the needs of the global running community first. As the fastest-growing brand in the sport, we challenge conventional brand-building norms, prioritizing an extremely high-bar for disruptive excellence across product, experiences and content. Our vision is to build an enduring, iconic brand that breaks down barriers and inspires greater passion and participation in the sport we love. As we continue our rapid growth and global expansion, we are seeking a maniacally organized experiential marketer and who prides themselves on their perfectionist-level project management skills alongside their deep desire to push the sport of running to new, exciting places.

JOB DESCRIPTION

Bandit Running is seeking a CRM & Performance Marketing Manager to support the strategy, development, and execution of CRM, Paid Media, SEO, and Affiliate Marketing initiatives. This role will work cross-functionally and with agency partners to drive key brand marketing campaigns and KPIs across owned and paid channels leveraging data-driven insights to fuel awareness, acquisition, conversion, retention and ROI. The position reports directly to the VP of Marketing.

PRIMARY RESPONSIBILITIES 

● Dynamically develop and execute CRM strategies to optimize customer retention, engagement, and lifetime value across email, SMS and apps

● Partner with agencies to manage, scale and optimize paid media campaigns across key platforms (e.g., Meta, Google, YouTube) to drive acquisition and ROI

● Leverage data-driven insights to develop strategies and tactics that drive upper-funnel lead generation and grow fan and follower audiences

● Implement targeted initiatives to fuel membership acquisition and retention, focusing on long-term growth

● Analyze and report on campaign performance, leveraging data-driven insights to optimize strategy and spend

● Collaborate cross-functionally with creative, product, and merchandising teams to ensure cohesive, breakthrough messaging and campaign execution

● Manage audience segmentation and personalization strategies to improve campaign relevance and performance

● Optimize the customer journey, identifying opportunities to improve funnel efficiency across owned and paid channels

● Own the marketing calendar for CRM and performance initiatives, ensuring timely execution of campaigns

● Stay ahead of trends in CRM, paid media, SEO, and affiliate marketing to bring innovative ideas to the team

EXPERTISE

● 3-4 years experience in CRM and Paid Marketing

● Experience managing agencies to support and execute paid media and CRM marketing initiatives effectively

● Experience with audience segmentation, A/B testing and campaign optimization to improve performance, engagement, and ROI

● Strong analytical skills with a data-driven approach to interpreting metrics and turning insights into actionable strategies

● Proven ability to manage budgets, ensuring effective allocation of spend across channels to maximize impact

● Proficiency in Google Business Suite, Klaviyo, GA4, Meta, Shopify, and Figma

REQUIREMENTS

● Exceptional project management and organizational abilities

● A proactive mindset, with the ability to devise creative solutions to business challenges

● Excellent interpersonal communication, and cross-functional collaboration skills

● A passion for brand storytelling, aligning performance marketing with broader objectives

● A connection to the sport of running and passion for engaging the running community

● Flexibility to travel as needed

ADDITIONAL

● This is an “in-office” position based in Greenpoint, Brooklyn

YOU'LL WANT TO JOIN US IF

● You are ready to do career-defining work alongside an amazing group of mission-oriented humans

● You see yourself as an “intrapreneur” – not only executing on key priorities, but always striving to go above and beyond with new ideas and a yearning to collaborate and help the broader organization improve over time

● You have an extremely high bar for personal excellence and expect the same for those around you

BENEFITS

● Competitive salary + equity compensation

● 401k match

● Top tier medical insurance/benefits

● Rocket-ship level momentum with a career-defining opportunity at-hand

At Bandit, we’re building an incredible culture rooted in our three core values—Trust, Empathy, & Excellence. We believe that to build the best team, our baseline is an environment where everyone can bring their full & authentic selves to the table. We are committed to fair hiring practices where we hire team members for their potential & advocate for diversity, equity, & inclusion. We do not discriminate based on your race, color, religion, gender identity or expression, sexual orientation, national origin, age, military service eligibility, veteran status, marital status, disability, or any other protected class.

Salary: $90,000 - $110,000 + equity and all other benefits above