What You’ll Do
Our clients rely on DOM to help them meet digital marketing goals such as increasing leads or driving eCommerce sales. In this role, you’ll be responsible for executing, managing, and optimizing SEO and GEO initiatives aligned to strategic direction and client priorities.
Day-to-day work includes:
- Implementing and optimizing on-page SEO elements including page titles, meta descriptions, headers, keywords, and internal linking.
- Conducting keyword research and supporting SEO/GEO strategy development.
- Executing link-building initiatives, including internal linking and digital outreach using web-based tools, social platforms, and email.
- Drafting and implementing schema markup to support search visibility and AI-driven search experiences.
- Compiling technical SEO audits and implementing basic technical fixes (crawlability, indexing, site health).
- Optimizing and managing local listings such as Google Business Profiles (GBP).
- Executing and managing local citation campaigns.
- Monitoring SEO/GEO performance metrics and flagging execution-level trends, risks, and optimization opportunities.
- Explaining SEO/GEO execution work, timelines, and implementation progress clearly to internal teams.
- Completing quality assurance (QA) checks on your work and the work of others to maintain high standards.
- Following internal procedures to ensure accuracy, consistency, and accountability in campaign execution.
- Self-managing tasks, deadlines, and competing priorities while consistently meeting quality expectations.
- Staying current with SEO and AI marketing best practices, emerging tools, platform updates, and industry trends to improve campaign performance continuously.
Who You Are
You’re a strong SEO executor who enjoys turning strategy into action. You’re detail-oriented, technically capable, and curious about how AI and automation can improve efficiency without compromising quality. You communicate clearly, take ownership of your work, and understand how execution impacts client success. Above all, you’re driven to do great work and continue learning.
Here’s what we’re looking for:
- 3+ years of experience executing SEO (PPC experience is a bonus) campaigns, preferably in an agency or larger marketing team.
- Advanced SEO knowledge across technical, on-page, and local SEO for multiple industries and site types.
- Strong technical SEO execution skills (indexing, crawlability, site health, on-page optimization, local SEO/GEO).
- Experience executing SEO/GEO work aligned to strategist direction.
- Ability to explain execution details, timelines, and progress clearly.
- Strong analytical skills with the ability to interpret data and identify trends.
- Experience collaborating with Strategists, Content, Development, and Analytics teams.
- High accountability for task management, deadlines, and quality standards.
Additionally, you will have:
- Education: Bachelor’s degree strongly preferred or equivalent work experience.
- Experience: 3+ years of SEO experience (PPC experience a plus).
- CMS: WordPress, HubSpot, Shopify.
- Coding: Working knowledge of HTML.
- Analytics & Tools: Advanced experience with Google Analytics (GA4), Google Search Console, SEMrush, and/or similar platforms.
- Software: Strong proficiency with Microsoft Word or Google Docs and AI automation tools.
- Technical Skills: Outstanding computer skills and strong familiarity with web-based systems and platforms.
- A Bachelor’s degree or equivalent work experience in marketing.
- General marketing knowledge and strong analytical thinking.
- Creative problem-solving abilities.
- Outstanding computer and organizational skills.
- Excellent written and verbal communication.
The following experiences are a plus:
- Agency experience.
- Experience executing foreign or multilingual campaigns.
Why Work With Us?
At a mid-sized agency like DOM, you can move the needle more than at a larger agency. Plus, you get to be part of a team of talented, hard-working individuals. We take our ‘No Jerks’ policy seriously here.
We’re proud to offer a hybrid work schedule that allows you to work from home four days a week, while still fostering in-person collaboration every Thursday. It’s the best of both worlds—work from home while enjoying the connection and creativity that come with in-person teamwork.
DOM is in the top 3% of all Google partner agencies worldwide, helping our clients grow their businesses through digital advertising, search engine optimization, creative services, analytics, and a full suite of digital marketing services. Our agency is certified by Microsoft and Semrush with dozens of 5-star reviews on Clutch, G2 and Google.
We’re a stable and growing leader delivering excellent results to our clients who say things like:
- “DOM constantly pushes the envelope. They’re great communicators and are fun to work with, too.”
- “Working with DOM is like working with colleagues who have our company’s best interest at heart.”
- “I’m approached daily by other digital marketing agencies who want to pitch their company to me, but I never consider anyone else.”
We also have rave reviews on Glassdoor and have been voted one of Pittsburgh’s best places to work with employees who say things like:
- “The people are what makes this company great.”
- “You will be appreciated, challenged, and rewarded.”
- “An agency where you can grow with confidence.”
Perks & Benefits
We offer a competitive benefits package, including health, dental, and vision insurance; paid time off and agency holidays; short-term disability coverage; a 401(k) with company match; and annual profit sharing.
Ready to Make an Impact?
If you’re ready to work in a collaborative, fast-paced environment with a team that values your contributions and supports your growth, we’d love to hear from you.
Direct Online Marketing is an Equal Opportunity Employer (EOE).