Programmatic Advertising Analyst & Pricing Manager
Best Buy
On-site
Richfield, Minnesota, United States
Job Description
As a Programmatic Advertising Analyst & Pricing Manager at Best Buy, you'll be at the heart of driving strategic, data-powered decisions across our retail media network. You’ll lead a cross-functional effort to analyze and optimize programmatic advertising product performance—partnering with product, engineering, and media operations teams to define metrics, shape pricing models, and deliver actionable insights and refine execution that unlock value across the programmatic ecosystem for Best Buy Ads.
This role is hybrid, which means you will work some days at our corporate office in Richfield, Minnesota, and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.
What you’ll do
Basic Qualifications
Preferred Qualifications
What’s in it for you
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially key moments in your life.
Our benefits include:
About us
As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes.
Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™
Best Buy is an equal opportunity employer.
As a Programmatic Advertising Analyst & Pricing Manager at Best Buy, you'll be at the heart of driving strategic, data-powered decisions across our retail media network. You’ll lead a cross-functional effort to analyze and optimize programmatic advertising product performance—partnering with product, engineering, and media operations teams to define metrics, shape pricing models, and deliver actionable insights and refine execution that unlock value across the programmatic ecosystem for Best Buy Ads.
This role is hybrid, which means you will work some days at our corporate office in Richfield, Minnesota, and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.
What you’ll do
- Develop advanced reporting frameworks to measure performance across programmatic ad products, leveraging first- and third-party data
- Build dynamic pricing and packaging strategies using segmentation, auction trends, and bid landscape analysis
- Lead strategic testing initiatives (holdout experiments, incrementality analysis, geo-based pilots) to assess media effectiveness across audiences and platforms
- Collaborate with product and engineering partners to refine targeting capabilities and enhance programmatic performance metrics
- Evaluate and integrate new ad tech solutions and pricing optimization tools to expand team capabilities
- Manage relationships with DSPs, SSPs, and data providers, serving as the bridge between internal stakeholders and external technology partners
Basic Qualifications
- 5 years of experience in analytics, media, advertising, or a related field
- 2 years of hands-on analytics experience, including data modeling and visualization using tools like Tableau or similar platforms
- 2 years of experience in leading media, preferably programmatic, programs from strategy through development and execution
- 2 years of experience in programmatic media execution on DSPs and SSPs and strategic testing (e.g., audience holdouts, geo-tests, incrementality) across platforms like DV360, SA360, Meta, and others
- Strong critical thinking skills with a proactive, solution-oriented mindset and high attention to detail
- Ability to connect analytics work to enterprise value and deliver measurable business outcomes
Preferred Qualifications
- Bachelor’s degree in Business, Marketing, Analytics, or a related field
- Media or analytics experience within a retail media network or ecommerce environment
- Worked in or with large or medium media agencies, major hold-co agency preferred
- Experience with enterprise cloud data systems such as Google Cloud Platform or Amazon Web Services
- Knowledge of dynamic pricing engines, programmatic bidding strategies, or revenue/yield optimization tools
What’s in it for you
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially key moments in your life.
Our benefits include:
- Competitive pay
- Generous employee discount
- Physical and mental well-being support
About us
As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes.
Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™
Best Buy is an equal opportunity employer.