Shopify Front-End Web Developer

About Us:

Mid-States Distributing is the leading Farm, Ranch, and Home Retail Organization. Our 71+ year old company is owned by 29 independent Farm, Ranch & Home retailers (“Members”) who operate approximately 700 stores across the US and Canada with combined annual sales in excess of 7.5 billion dollars.  Our member/owners retail items such as agriculture parts & supplies, petroleum products, hardware & tools, pet food, lawn & garden, animal health supplies, apparel & footwear, sporting goods, and various other products for the Farm, Ranch, and Home.

We are looking for enthusiastic people who like to win!  We place a tremendous amount of emphasis on creating a dynamic and positive company culture.  Most of our employees will tell you that Mid-States is the best place they’ve ever worked.  We value high-energy people with positive mental attitudes who believe in the concept of “serving to wow”!  Our consumers are primarily rural people raising kids, pets, cows, and crops so traditional values like God, family, and patriotism are important virtues.  So, if you are enthusiastic, competitive, have a great attitude, have excellent written and verbal communication skills, like to build strong relationships, like to win, and refuse to eat meat grown in a lab – Mid-States may be the place for you!  If you are not, please apply with our competitors!

POSITION OVERVIEW:

The Shopify Front-End Web Developer is a hands-on, execution-focused role for someone who lives inside Shopify and understands how marketing teams actually use websites. The majority of time in this role is spent working directly in Shopify themes, Liquid, sections, templates, apps, and front-end optimizations across multiple brand sites.

This role blends front-end development with day-to-day website management and marketing support. You will work closely with the Web Marketing Manager, brand managers, and creative teams to keep sites current, fast, visually strong, and aligned with campaign and merchandising needs.

Candidates whose background is primarily enterprise application development, SPAs, backend systems, or complex APIs are unlikely to be a fit. This role is designed for Shopify-first developers who enjoy practical execution, frequent updates, and supporting marketing-driven websites.

This role is not a general software engineering or full-stack development position.

KEY RESPONSIBILITIES:

Website Development & Management

• Build, customize, and maintain Shopify themes across multiple private-brand websites, with daily hands-on work in Liquid, sections, templates, and theme settings
• Execute front-end work inside Shopify using HTML, CSS, JavaScript, and Liquid, ensuring themes remain clean, maintainable, and optimized for marketing use
• Implement frequent site updates including content changes, navigation updates, collections, product pages, and campaign landing pages without disrupting site performance or usability
• Ensure websites are responsive, accessible, and performant across devices and browsers, with strong attention to page speed and real-world user experience
• Identify, troubleshoot, and resolve Shopify-specific issues such as theme bugs, app conflicts, performance slowdowns, and technical friction affecting marketing teams

Design & Asset Implementation

• Implement creative assets provided by the creative team, including banners, imagery, landing-page components, and promotional content, using existing Shopify themes and components
• Translate approved designs into clean, functional front-end experiences without redesigning layouts or altering established visual systems
• Make minor, practical design adjustments as needed to support responsiveness, usability, and content fit, without acting as the primary designer
• Collaborate closely with creative and brand teams to ensure designs are executed accurately and efficiently inside Shopify
• Maintain brand standards and visual consistency across all private-brand websites by following established design systems and guidelines

Marketing Optimization & Reporting

• Support digital marketing initiatives by implementing website updates for promotions, campaigns, email integrations, and landing pages as directed by the marketing team
• Implement and maintain on-page SEO elements such as metadata, page structure, and content hierarchy based on established marketing and SEO guidance
• Assist with conversion-rate optimization efforts by supporting testing, page improvements, and performance enhancements within Shopify themes
• Implement and maintain GA4, Google Tag Manager, and Shopify analytics configurations in collaboration with marketing and analytics partners
• Monitor site performance and analytics, flagging issues, anomalies, or opportunities and providing data support to the Web Marketing Manager
• Troubleshoot analytics, tracking, and tagging issues to ensure accurate and reliable reporting

Systems, Architecture & Integrations

•  
• Work within Mid-States’ existing digital ecosystem, including Shopify, analytics platforms, DAM systems, and marketing tools
• Follow established front-end patterns and best practices to keep Shopify themes and site components consistent and maintainable
• Assist with the implementation and day-to-day use of Digital Asset Management (DAM) systems to ensure assets are organized, accessible, and deployed correctly
• Support third-party integrations such as marketing technology tools, analytics platforms, and AI chat solutions through configuration, testing, and front-end maintenance
• Collaborate with marketing, creative, and IT teams to support smooth workflows and effective system handoffs
• Identify and flag opportunities to reduce friction and improve reliability, partnering with appropriate teams when changes extend beyond front-end scope
   

Emerging Technology & AI Support

• Implement and manage AI-powered chat or virtual assistant tools on private-brand websites
• Support testing, optimization, and ongoing improvements for AI and automation tools
• Stay current on front-end, e-commerce, and marketing technology best practices

MINIMUM QUALIFICATIONS, SKILLS, AND EXPERIENCE:

• 3 to 5 years of front-end web development experience
• Strong hands-on experience with Shopify, including theme customization and app management
• Proficiency in HTML, CSS, JavaScript, and Shopify Liquid
• Working knowledge of GA4, Google Tag Manager, and website analytics
• Experience supporting marketing teams and campaign-driven website updates
• Understanding of systems architecture as it relates to modern marketing and e-commerce websites
• Strong organizational skills and ability to manage multiple projects simultaneously
• Comfortable using AI tools to improve efficiency, testing, reporting, and execution

Preferred Qualifications:

• • Experience working with Digital Asset Management (DAM) systems
  • Familiarity with AI chat or conversational tools
  • Working knowledge of SEO and conversion optimization
  • Experience supporting third-party integrations and APIs
  • Familiarity with UX best practices and performance optimization

PHYSICAL REQUIREMENTS:

Generally, the job requires 80% sitting, 10% walking, and 10% standing. This job is performed in a generally clean environment. The usual and customary methods of performing the job's functions require the following physical demands: some lifting, carrying, pushing, and/or pulling, some stooping and significant fine finger dexterity.

TRAVEL:

There is minimal travel required for this position.

OTHER DUTIES:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

A few words from our COO:

I have had the pleasure to work for some incredible companies during my career, but Mid-States is truly the best company I have ever worked for.  Lead by our dynamic CEO, Tom Mahlke, our team strives to provide a unique, exciting, fun, and fulfilling work environment for our staff.  Things like drama, laziness, and entitlement have no place in Mid-States, which makes Mid-States a refreshing place to work.  We offer competitive salaries, have a fantastic benefits package, and believe in rewarding those who produce.  We serve a wonderful industry, and we are financially sound and growing rapidly.  If you are an enthusiastic, high-energy person with a positive attitude and the skills described above, you may have just found the last job you will ever apply for!  I look forward to meeting you. – Jeff Rash, COO