Social Media Manager for a Beauty Brand in the US (Home Based Part Time)
Virtual Coworker
Part-time
Remote
United States
Social Media Content Creation & Management
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⢠<\/span>Create and post daily social media content across TikTok, Instagram, Facebook, and Pinterest that reflects the brand voice and aesthetic.
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⢠<\/span>Develop and maintain a monthly content calendar featuring product launches, tutorials, and self\-care themes.
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⢠<\/span>Write captivating captions, product highlights, and short blog posts to build brand awareness and drive engagement.
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⢠<\/span>Design branded visuals using Canva or CapCut â including videos, carousels, story graphics, and pins.
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⢠<\/span>Optimize all content for SEO and shareability across all platforms.
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⢠<\/span>Research trending sounds, hashtags, and competitor activity to identify growth opportunities.
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Community Engagement
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⢠<\/span>Manage community engagement â respond promptly and professionally to comments, messages, and mentions.
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⢠<\/span>Respond to direct messages and engage with followers to strengthen brand relationships.
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Analytics & Reporting
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⢠<\/span>Track and report weekly performance metrics (views, engagement, follower growth, conversions).
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⢠<\/span>Prepare a weekly performance report and next\-week content plan.
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⢠<\/span>Monitor all social media platforms daily for activity and opportunities to engage.
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Weekly Deliverables
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⢠<\/span>3â4 TikTok videos or Reels
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⢠<\/span>3â4 Instagram posts or carousels
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⢠<\/span>3â4 Pinterest pins or idea pins
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⢠<\/span>2â3 Facebook posts
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⢠<\/span>1 SEO\-optimized blog article (400â600 words)
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⢠<\/span>1 Weekly performance report + next\-week plan
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<\/body> <\/html>"}},{"fieldLabel":"Must Haves","uitype":110,"value":"â¢Â This role is open to Filipinos only based in the Philippines.
â¢Â Proven experience managing social media accounts (TikTok, Instagram, Facebook, Pinterest) â ideally for beauty, wellness, or lifestyle brands.
â¢Â Proficiency with content creation tools such as Canva, CapCut, or Adobe Express.
â¢Â Strong understanding of social media algorithms, engagement strategies, and trend cycles.
â¢Â Excellent writing and communication skills for captions, short blog posts, and brand storytelling.
â¢Â Basic knowledge of SEO and keyword optimization for blogs and social posts.
â¢Â Ability to plan and execute content calendars, meet weekly deliverables, and manage multiple platforms independently.
â¢Â Experience tracking analytics and performance metrics (TikTok Analytics, Meta Business Suite, Pinterest Business, etc.).
â¢Â Highly organized, creative, and self\-motivated with attention to detail.
â¢Â Ability to post and engage for US\/EU audience."},{"fieldLabel":"Nice to Haves","uitype":110,"value":"â¢Â Prior experience in the beauty, skincare, or haircare industry (familiarity with ingredients, trends, or aesthetics).
â¢Â Familiarity with TikTok Shop or eCommerce content creation (Shopify, Etsy, or Amazon listings).
â¢Â Experience collaborating with influencers or UGC creators for partnerships or promotions.
â¢Â Knowledge of email marketing or blog integration for cross\-channel content promotion.
â¢Â Basic design and branding sense to maintain a consistent visual aesthetic.
â¢Â Experience managing multiple social media accounts simultaneously."},{"fieldLabel":"Home Office Requirements","uitype":110,"value":"Please only apply for this role if you have the following home office requirements:
· Perfectly working headset and webcam
· Stable internet connection of at least 25 Mbps ~ 50 Mbps
· Up to date computer system with a minimum of Windows 10 or later and macOS Monterey (12.0) or later
· Quiet room with no distractions or background noises
· A backup plan if the power goes out or if your internet connection becomes unstable during your shift
Only applicants meeting the strict criteria above will be contacted."},{"fieldLabel":"Connect With Us","uitype":110,"value":"https:\/\/virtualcoworker.com.ph
https:\/\/virtualcoworker.com\/our\-culture
https:\/\/www.facebook.com\/virtualcoworker
https:\/\/www.linkedin.com\/company\/virtual\-coworker"}],"isMobile":false,"iframe":"true","jobType":"Part time","applyName":"Apply Now!","zsoid":"8208015","FontFamily":"Arial, Helvetica, sans\-serif","jobOtherDetails":[{"fieldLabel":"Job Category","uitype":2,"value":"Social Media Management"},{"fieldLabel":"Work Schedule","uitype":1,"value":"Monday to Friday; TBD"},{"fieldLabel":"Hours Per Day","uitype":2,"value":"Part Time â 4 hours per day"},{"fieldLabel":"Industry","uitype":2,"value":"Retail and E\-Commerce"},{"fieldLabel":"Client Location","uitype":2,"value":"USA"},{"fieldLabel":"Work Location","uitype":1,"value":"Home Based \- Philippines"},{"fieldLabel":"City","uitype":1,"value":"Washington"},{"fieldLabel":"State\/Province","uitype":1,"value":"District of Columbia"},{"fieldLabel":"Zip\/Postal Code","uitype":1,"value":"21"}],"headerName":"Social Media Manager for a Beauty Brand in the US (Home Based Part Time)","widgetId":"147741000000390320","isJobBoard":"false","userId":"147741000000027001","attachArr":[],"customTemplate":"3","isCandidateLoginEnabled":true,"jobId":"147741000066393013","FontSize":"12","location":"Washington","embedsource":"CareerSite","logoId":"idwop0ece2fcac21a443ba16938fb832bdc3b"}
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<\/body> <\/html>"}},{"fieldLabel":"Must Haves","uitype":110,"value":"â¢Â This role is open to Filipinos only based in the Philippines.
â¢Â Proven experience managing social media accounts (TikTok, Instagram, Facebook, Pinterest) â ideally for beauty, wellness, or lifestyle brands.
â¢Â Proficiency with content creation tools such as Canva, CapCut, or Adobe Express.
â¢Â Strong understanding of social media algorithms, engagement strategies, and trend cycles.
â¢Â Excellent writing and communication skills for captions, short blog posts, and brand storytelling.
â¢Â Basic knowledge of SEO and keyword optimization for blogs and social posts.
â¢Â Ability to plan and execute content calendars, meet weekly deliverables, and manage multiple platforms independently.
â¢Â Experience tracking analytics and performance metrics (TikTok Analytics, Meta Business Suite, Pinterest Business, etc.).
â¢Â Highly organized, creative, and self\-motivated with attention to detail.
â¢Â Ability to post and engage for US\/EU audience."},{"fieldLabel":"Nice to Haves","uitype":110,"value":"â¢Â Prior experience in the beauty, skincare, or haircare industry (familiarity with ingredients, trends, or aesthetics).
â¢Â Familiarity with TikTok Shop or eCommerce content creation (Shopify, Etsy, or Amazon listings).
â¢Â Experience collaborating with influencers or UGC creators for partnerships or promotions.
â¢Â Knowledge of email marketing or blog integration for cross\-channel content promotion.
â¢Â Basic design and branding sense to maintain a consistent visual aesthetic.
â¢Â Experience managing multiple social media accounts simultaneously."},{"fieldLabel":"Home Office Requirements","uitype":110,"value":"Please only apply for this role if you have the following home office requirements:
· Perfectly working headset and webcam
· Stable internet connection of at least 25 Mbps ~ 50 Mbps
· Up to date computer system with a minimum of Windows 10 or later and macOS Monterey (12.0) or later
· Quiet room with no distractions or background noises
· A backup plan if the power goes out or if your internet connection becomes unstable during your shift
Only applicants meeting the strict criteria above will be contacted."},{"fieldLabel":"Connect With Us","uitype":110,"value":"https:\/\/virtualcoworker.com.ph
https:\/\/virtualcoworker.com\/our\-culture
https:\/\/www.facebook.com\/virtualcoworker
https:\/\/www.linkedin.com\/company\/virtual\-coworker"}],"isMobile":false,"iframe":"true","jobType":"Part time","applyName":"Apply Now!","zsoid":"8208015","FontFamily":"Arial, Helvetica, sans\-serif","jobOtherDetails":[{"fieldLabel":"Job Category","uitype":2,"value":"Social Media Management"},{"fieldLabel":"Work Schedule","uitype":1,"value":"Monday to Friday; TBD"},{"fieldLabel":"Hours Per Day","uitype":2,"value":"Part Time â 4 hours per day"},{"fieldLabel":"Industry","uitype":2,"value":"Retail and E\-Commerce"},{"fieldLabel":"Client Location","uitype":2,"value":"USA"},{"fieldLabel":"Work Location","uitype":1,"value":"Home Based \- Philippines"},{"fieldLabel":"City","uitype":1,"value":"Washington"},{"fieldLabel":"State\/Province","uitype":1,"value":"District of Columbia"},{"fieldLabel":"Zip\/Postal Code","uitype":1,"value":"21"}],"headerName":"Social Media Manager for a Beauty Brand in the US (Home Based Part Time)","widgetId":"147741000000390320","isJobBoard":"false","userId":"147741000000027001","attachArr":[],"customTemplate":"3","isCandidateLoginEnabled":true,"jobId":"147741000066393013","FontSize":"12","location":"Washington","embedsource":"CareerSite","logoId":"idwop0ece2fcac21a443ba16938fb832bdc3b"}