R

Growth Marketing Strategist

Rekor Systems Inc
Full-time
Remote
United States

Intelligence Driven Innovation.

Rekor Systems, Inc., (Rekor ai) (NASDAQ: REKR) is a trusted global authority on intelligent infrastructure providing innovative solutions that drive the world to be safer, smarter, and greener. As a provider of comprehensive, continuous, and real-time roadway intelligence, Rekor leverages AI, machine learning, and holistic data to support the intelligent infrastructure that is essential for smart mobility We believe that the intelligent infrastructure industry is today at the epicenter of converging forces that will drive changes in the way government agencies and businesses operate. With our disruptive technology, we deliver integrated solutions, actionable insights, and predictions that increase roadway safety.

 

Recently recognized, for a second year in a row by the Baltimore Business Journal, as the region’s fastest growing public company. Our employees represent the best and smartest top talent in our industry and we select individuals to be a part of our team who help to define our culture and success with our Rekor Values and Leadership Principals: People First, Customer Success, Earn Trust, Deliver Impact and Think Big and Bold!

As Growth Marketing Strategist, your role is to create compelling digital content and drive measurable growth across Rekor’s self-serve and digital marketing channels. You will be a hands-on creator who owns and activates campaigns that bring our brand, products, and customer value to life. From social media and blogs to landing pages and email marketing, your work will shape how customers discover, engage with, and buy from Rekor.

This role also supports self-serve product sales by managing and optimizing digital storefronts on platforms like Shopify, Amazon, Chargebee, and AWS Marketplace — making it easy for customers to explore and purchase software and hardware.

The Contribution:

As Growth Marketing Strategist, the ideal candidate will:

  • Create engaging digital content including blog posts, social media, email campaigns, landing pages, and light web and graphic design
  • Develop and execute targeted growth marketing campaigns that increase brand visibility and product adoption
  • Manage and optimize digital self-serve platforms such as Shopify, Amazon Seller Central, Chargebee, and AWS Marketplace
  • Work cross-functionally with product marketing, creative, finance, sales, and customer success teams to align content and messaging
  • Implement SEO best practices across all digital content to improve organic visibility and traffic
  • Support product launches and promotions with digital-first campaign strategies
  • Help maintain and update websites and landing pages
  • Track and report on content performance and campaign metrics including engagement, traffic, conversions, and ROI
  • Stay ahead of trends in mobility tech, content strategy, and digital marketing tools

Success will evidence itself in the following ways: 

  • Increased traffic and engagement across Rekor’s blog, website, and social channels
  • Consistent content output that aligns with brand voice and drives measurable interest
  • Growth in software and hardware purchases through self-serve platforms
  • Improved SEO rankings and organic visibility
  • Conversion rates across campaigns and digital channels

Ideal Profile:

A creative and analytical marketer who thrives at the intersection of storytelling and strategy. You bring a passion for content creation, an eye for design, and a mindset focused on measurable impact.

You bring to Rekor:

  • Education: Bachelor’s degree strongly preferred
  • Experience: 5+ years in digital marketing, content creation, or growth roles
  • Proven success creating and scaling digital content that drives business outcomes
  • Hands-on experience with Adobe Creative Cloud, Figma, Webflow, HubSpot, and eCommerce tools
  • Familiarity with Shopify, Amazon Seller Central, and AWS Marketplace
  • A deep understanding of SEO, digital campaign strategy, and analytics tools like GA4
  • Strong writing, editing, and visual storytelling skills
  • Basic design ability for social and web graphics (using tools like Photoshop, Illustrator, Canva, or Figma)
  • Collaborative spirit with strong communication and project management skills

Location & Travel:

  • Preferred: MD/DC/VA metro area
  • Travel Requirement: Minimal (<10%)